International Baccalaureate enterprise unit

IB MYP Design unit about building an Enterprise
Written by Paula in MYP 5

This term in Design, MYP5 has been focusing on their enterprise unit. This unit has allowed us to expand our limits and create our own small business. We have learnt to think about:

  • what people have?
  • what they want?
  • what they don’t know they need!

We have been given a £20 bursary for materials and have to try to make the biggest profit possible.

As well as coming up with an idea for a product, we also have to market the idea by:

  • putting the right product in the right place
  • at the right price
  • at the right time.

In groups of 2-3, we have been able to come up with business ideas that would suit our target customers, our school community. Ideas such as selling slime, ice lollies and food have been put in place.

In order to organise our thoughts and ideas of what will be available, we have also created blogs- our own business’ website. With this, the atmosphere as we work in class has become much more professional and intense.

An example of this can be seen with the group “Latin ICSummer” members will be making food and drinks that are known to be eaten during summer in Latin America. The food will include things such as nachos and taquitos - along with the must-have drink, lemonade.

Students are eager to begin putting their business plan into action and run a successful business.

Please click on the thumbnails below to see students work and to place orders!

Ben Toettcher